Customer Audiences
Append data to your CRM & connect with your customers via new channels to improve communication strategies, attribution, and expand brand visibility
Get closer to your customers.
Rely on LBDigital for your customer campaigns. With our daily raw opt-in data feeds from mobile, IP, hashed emails, location, email openers, app and online engagements you can connect with your customers on new channels, clean up your existing data, gain valuable new insights into your customer base and reactivate lost customers.
Completely Cookieless Targeting
Serve privacy-compliant impressions to your customers at home on all of their devices for display, mobile, tv and video advertising for a comprehensive digital marketing strategy.
Wondering how best to use our customer audience data?
Our clients already use our prospect data segments in their marketing campaigns for:
CRM Data Onboarding
Convert your offline customer audience to anonymized data that is deliverable to any digital platform. Using Liveramp’s data onboarding services, we help you access their identity graph and pass the savings on to you.
Customer Reactivation
Keep customers loyal and reactivate past clients. Understand with which channel your customers are most likely to engage with you and use that insight in a dedicated customer reactivation campaign
Enhance & Append
Want to get a clearer view of your customers? We can help to append demographic, lifestyle, behavioral, purchase, transactional and location history, business and professional segments to your existing data.
Email Deployment
Use our managed email deployment service to deliver your message to your customers with confidence. We take care of testing, transmission and tracking and send you reports showing opens, clicks, uniques and click by link.
Customer Insights
Are your customers using the same channels? Has their financial situation changed making them eligible for a different product? Get valuable insights on your customers to use in your next marketing campaign.
Identity Linkage
Expand your connectivity to existing clientele by adding new channels such as email, postal, IP address, maids, hashed emails. Find out more how Identity graphs could improve your marketing efforts >